Introducing Crown Kit!
Crown Kit is the concept and line of products developed by Marina Mills, a market researcher, who (after one particularly challenging hair day) realized there was a huge gap between education, hair care, and play, especially for children who are building confidence around their identities. That moment sparked a mission: to help the next generation build lifelong confidence and skills through creativity, play and authentic representation you can feel.
As a curly girl herself, Marina designed CrownKit with love, patience, and purpose. Each kit features a real-hair mannequin head and styling tools that make it easier (and more fun!) for kids and caretakers to explore natural textures together.
Crown Kit isn’t just about hair, it’s about representation, fun, and self-love. Every curl, kink, and coil deserves to be celebrated, and every child deserves to feel proud of their crown.
Our Mission & Values
Mission:
To make representation tangible, educational, and fun by creating products that help children build confidence in caring for their natural hair.
Values:
Education: We believe learning should be hands-on and joyful
Representation: Every curl, coil, and kink deserves to be celebrated
Play: Confidence grows when learning feels like fun
Empowerment: We’re building the next generation of confident natural hair lovers
Meet Lulu & Amaya
Lulu (4B Texture)
Meet Lulu, our beautiful 4B textured styling head: Lulu features tight, Z-shaped coils that are full of volume and bounce. Perfect for practicing:
- Protective styles like braids and twists
- Structuring techniques and twist-outs
- Moisturizing and defining coily patterns
- Building confidence with dense, textured hair
Amaya (3C Texture)
Say hello to Amaya, our 3C curly styling head: Amaya showcases defined, springy curls that love moisture and movement. Ideal for learning:
- Wash-and-go styling techniques
- Curl definition and enhancement
- Detangling without frizz
- Maintaining bounce and shape in curly hair
Not Sure Which to Choose? Let's Find Your Perfect Match!
For Lulu (4B) if:
You want to practice tight braids and protective styles
Your child has very coily, dense hair texture
You're focusing on stretch styles and twist-outs
You want to build confidence with high-density styles
For Amaya (3C) if:
You want to practice curl definition and wash-and-go styles
Your child has looser, defined curl patterns
You're focusing on moisture retention and frizz control
You want to enhance natural curl bounce and shape
Still Unsure? Many families love having both to experience the full range of natural hair textures! The Complete Crown Kit gives you everything you need.
Interested in Research?
We always value your input! If you would like to participate in paid research opportunities, feel free to drop your email in the footer. We always look forward to learning more!
@mycrownkit
